These plugs will Rheostats Radio men who want a Rheostat of high class
workmanship that gives a maximum amount of service will ... DEALERS Write For
List of selected, fast-selling radio goods, suited for new stores and radio
Some issues, 1943-July 1948, include separately paged and numbered section called Radio-electronic engineering edition (called Radionics edition in 1943).
Radio Network Selling Even though radio network buying is generally done by
the same high - level agency negotiators who buy network television , there is
more opportunity to be creative and do developmental selling in radio than in TV .
Author: Charles Warner
Students can succeed in broadcast and cable sales with the proven strategies they learn in this book. This second edition has increased emphasis on practical concerns, an important new section on sales ethics, a description of legal issues and updated information throughout.
How to Sell in 1980 . the 1980 ' s . Englewood Cliffs , N . J . : Heighton , Elizabeth
... Making More Money Think Big : Event Marketing for Radio . Selling Radio
Advertising Without Washington : NAB , 1994 . Numbers . Washington : NAB ,
Author: Michael C. Keith
Ten years after its original publication, The Radio Station, now in its fourth edition, is considered the standard work on this audio medium. It remains a concise and candid guide to the internal workings of radio stations and the radio industry. A comprehensive blueprint, this book details the functions performed successfully within every well-run station. Not only will readers understand how each job is best performed, they will know how it meshes with those of the rest of the radio station staff. For readers uncertain of career goals, this book provides a solid foundation in who does what, when, and why. In a fresh and engaging style, The Radio Station, Fourth Edition, details all departments within a radio station, including: Station management Programming Sales News Research promotion Traffic and billing Production Engineering Consulting and syndication The fourth edition updates and expands this classic text acclaimed by radio educators and practitioners from around the United States. New sections on radio and the Internet, AM stereo, cable and satellite radio, niche formats, mergers and consolidation, future prospects, and digital technology, as well as new illustrations, feature boxes and quotes from industry pros bring the reader into the present world of the radio station, providing insight into this ever-changing field. Michael C. Keith is professor of communication at Boston College. He has also taught at George Washington University, Emerson College, and Marquette University, and has served as chair of Education at the Museum of Broadcast Communications. He has also been employed by a dozen broadcast stations in positions ranging from manager and account executive to announcer and copywriter. He is the coauthor, with Robert L. Hilliard, of Global Broadcasting Systems and The Broadcast Century (both published by Focal Press) and the author of several books on radio including, Signals in the Air, the first book-length study of native broadcasting in America. -Most widely adopted text on the radio station -Praised by both industry and academe -The standard work on the subject of U.S. radio
This agent is then to sell to the foreign wholesaler ( possibly on an exclusive
basis , so as to enable intensive sales effort ) ... This bears out the statement
made by some wholesalers who are handling both , that the costs of selling radio
Author: Hiram Leonard Jome
Publisher: Chicago ; New York : A.W. Shaw Company
S. 313-323: Wichtige Daten aus der Geschichte des Funkwesens
I that will undoubtedly prove important in the very But it is when the customer is in
the store that the near future as a means by which the man interested in real
salesmanship begins — the first we have seen in selling radio business can ...
Includes annually, 1961- Home goods data book.
You can ' t use it for anything that involves selling by commercial vendors . We
can use it for selling our own gear because that is a private matter as long as we
are not in the business of selling radio equipment . To give an example of what is
Author: V. J. Luciani
Publisher: McGraw-Hill Companies
Explains how to get started in ham radio, gives advice on studying for the licensing exam, and looks at various types of amateur radio activities