The Business Book

The Business Book helps you over the hurdles facing every new business, such as finding a gap in the market, securing finance, employing people, and creating an eye-catching brand.

The Business Book

Author: DK

Publisher: Penguin

ISBN: 1465438386

Page: 352

View: 518

The Business Book clearly and simply explains all of the key theories that have shaped the world of business, management, and commerce. Using easy-to-follow graphics and artworks, succinct quotations, and thoroughly accessible text, The Business Book introduces the would-be entrepreneur and general reader alike to the work of great commercial thinkers, leaders, and gurus. The Business Book includes: - Almost 100 quotations from the great business thinkers and gurus - Information on every facet of business management, including alternative business models, with real life examples from the marketplace - A structure that takes the reader through every stage of business strategy, from start-up to delivering the goods The clear and concise summaries, graphics, and quotations in The Business Book will help even the complete novice understand the key ideas behind business success.

The Business Book

The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models.

The Business Book

Author:

Publisher: DK

ISBN: 9781465475886

Page: 352

View: 486

Packed with innovative graphics and simple explanations of business concepts, from managing risk and alternative business models to effective leadership and thinking outside the box, The Business Book covers every facet of business management. Big ideas make great business thinkers and leaders. From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works. The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.

The Business of Books

This book explores the history of this fundamental transformation, from the arrival of the printing press to the coming of steam.

The Business of Books

Author: James Raven

Publisher: Yale University Press

ISBN: 0300122616

Page: 493

View: 453

In 1450 very few English men or women were personally familiar with a book; by 1850, the great majority of people daily encountered books, magazines, or newspapers. This book explores the history of this fundamental transformation, from the arrival of the printing press to the coming of steam. James Raven presents a lively and original account of the English book trade and the printers, booksellers, and entrepreneurs who promoted its development. Viewing print and book culture through the lens of commerce, Raven offers a new interpretation of the genesis of literature and literary commerce in England. He draws on extensive archival sources to reconstruct the successes and failures of those involved in the book trade—a cast of heroes and heroines, villains, and rogues. And, through groundbreaking investigations of neglected aspects of book-trade history, Raven thoroughly revises our understanding of the massive popularization of the book and the dramatic expansion of its markets over the centuries.

The Big Picture of Business Book 3

The Big Picture of Business, Book 3 is book 3 in a trilogy that covers every aspect of business strategy, leadership, and success.

The Big Picture of Business  Book 3

Author: Hank Moore

Publisher:

ISBN: 9781642798135

Page: 328

View: 474

The Big Picture of Business, Book 3 is book 3 in a trilogy that covers every aspect of business strategy, leadership, and success.

The Business of Books

Part-memoir, part-history, here is an account of the collapsing standards of contemporary publishing that is irascible, acute and passionate.

The Business of Books

Author: André Schiffrin

Publisher: Verso

ISBN: 9781859847633

Page: 181

View: 747

Post-war American publishing has been ruthlessly transformed since Andre Schiffrin joined its ranks in 1956. Gone is a plethora of small but prestigious houses that often put ideas before profit in their publishing decisions, sometimes even deliberately. Now six behemoths share 80% of the market and profit margin is all. Andre Schiffrin can write about these changes with authority because he witnessed them from inside a conglomerate, as head of Pantheon, co-founded by his father, bought (and sold) by Random House. And he can write about them with candor because he is no longer on the inside, having quit corporate publishing in disgust to set up a flourishing independent house, The New Press. Schiffrin's evident affection for his authors sparkles throughout a story woven around publishing the work of those such as Studs Terkel, Noam Chomsky, Gunnar Myrdal, George Kennan, Juliet Mitchell, R.D.Laing, Eric Hobsbawm and E.P.Thompson. Part-memoir, part-history, here is an account of the collapsing standards of contemporary publishing that is irascible, acute and passionate. An engaging counterpoint to recent, celebratory memoirs of the industry written by those with more stock options and fewer scruples than Schiffrin, The Business of Books warns of the danger to adventurous, intelligent publishing in the bullring of today's marketplace.

The Business Book

An innovative and accessible guide to business, management and commerce Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained.

The Business Book

Author:

Publisher: Dorling Kindersley Ltd

ISBN: 1409370283

Page: 352

View: 671

An innovative and accessible guide to business, management and commerce Learning about business can be daunting, but The Business Book makes it easier than ever by giving you all the big ideas simply explained. Simple explanations and stylish infographics open up the business world to even the complete novice. The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. 100 key quotations introduce you to the work of great commercial thinkers, leaders and gurus from Henry Ford to Steve Jobs and to topics spanning from start-ups to ethics. Whether you are a would-be entrepreneur or just have an interest in business, The Business Book is an all-in-one guide to business management, theory and strategy.

Entrepreneurship How to Establish Your Own Business

Entrepreneurship and How to Establish Your Own Business gives you practical guidelines on how to develop your business ideas and establish your own successful enterprise.

Entrepreneurship   How to Establish Your Own Business

Author: Johan Strydon

Publisher: Juta and Company Ltd

ISBN: 9780702176838

Page: 189

View: 820

A new business rarely runs smoothly, and indeed the failure rate of new enterprises is so high that many would-be entrepreneurs prefer not to take the risk. Entrepreneurship and How to Establish Your Own Business gives you practical guidelines on how to develop your business ideas and establish your own successful enterprise.

Icons of Business Jeff Bezos

Profiles twelve business leaders, including Jeff Bezos, Richard Branson, Carly Fiorina, and Bill Gates, describing their personal lives, career paths, leadership strategies, political influence, critics' charges, and possible future impacts ...

Icons of Business  Jeff Bezos

Author: Kateri M. Drexler

Publisher: Greenwood Publishing Group

ISBN: 9780313338632

Page: 515

View: 745

Profiles twelve business leaders, including Jeff Bezos, Richard Branson, Carly Fiorina, and Bill Gates, describing their personal lives, career paths, leadership strategies, political influence, critics' charges, and possible future impacts. Includes chronologies and lists of further resources.

The Business of Business

Offers an inside look at how real businesses actually operate, revealing how consumers can use this knowledge to their benefit

The Business of Business

Author: David Horowitz

Publisher: Harpercollins

ISBN:

Page: 450

View: 149

Offers an inside look at how real businesses actually operate, revealing how consumers can use this knowledge to their benefit

The Business Enterprise Handbook

About this book Introduction 1 Pt. 1 Where are we now? 7 1 Your mission 15 2 Opportunities and threats 23 3 Strengths and weaknesses 38 4 The financial position 57 5 How to diagnose your organisation 97 6 Assessing people, structure and ...

The Business Enterprise Handbook

Author: Colin Barrow

Publisher: Kogan Page Publishers

ISBN: 9780749441005

Page: 356

View: 336

About this book Introduction 1 Pt. 1 Where are we now? 7 1 Your mission 15 2 Opportunities and threats 23 3 Strengths and weaknesses 38 4 The financial position 57 5 How to diagnose your organisation 97 6 Assessing people, structure and systems 114 Pt. 2 Where are we going? 143 7 Marketing options 147 8 Marketing strategy: focus and priorities 152 9 Choosing between alternatives 162 10 Financing growth 178 11 Acquisitions, mergers, joint ventures and divestments 219 12 Visionary leadership 238 Pt. 3 How will we get there? 253 13 The marketing plan 257 14 The people plan 270 15 Managing change 285 16 The financial plan 302 17 Writing and presenting your business plan 322 18 Exit routes 337 References 352 Index 354 Index of advertisers 356.

The Business of Tourism

Newer disciplines like marketing and management, special interest tourism, travel legislation and business travel have been introduced in this volume. The book gives the reader a global perspective of the travel and tourism industry.

The Business of Tourism

Author: A. K. Bhatia

Publisher: Sterling Publishers Pvt. Ltd

ISBN: 9788120731189

Page: 435

View: 754

Travel and tourism is one of the world s most important and fastest growing economic sectors, generating jobs and substantial wealth for economies around the globe. The present book The Business of Tourism Concepts and Strategies explains the complex tourism phenomenon in its various manifestations. Various academic disciplines are involved in the study of tourism because of the complex nature of the subject. Some basic disciplines such as economics, psychology, sociology and geography contribute a great deal to the understanding of the subject. Newer disciplines like marketing and management, special interest tourism, travel legislation and business travel have been introduced in this volume. The book gives the reader a global perspective of the travel and tourism industry. The approach has been to provide a simple and comprehensive outline of as many concepts as possible. The book contains some additional features which will be of great help to the reader. These features include case studies having references to the subject matter discussed in various chapters. The cases are taken from the industry and provide interesting material for interactive discussion. Contents " Acknowledgements " Preface " Travel Trade Abbreviations " Tourism-A Historical Perspective " Consumer Behaviour and Tourism Demand " Dimensions of Tourism " Measuring The Demand For Tourism " The Structure of Tourism Industry " The Tourism Industry And Public Sector Organisation` " Special Interest Tourism " International Cooperation In Tourism " Travel And Accommodation " Travel And Transport " Retail Travel Trade " Travel Legislation " Business Tourism " Marketing and Promotion for Tourism " Tourism Planning And Environment " Glossary Travel and Tourism " Ticketing And Airlines Terms " Hotel Industry Terms " Travel Trade Publications " International Tourism Periodicals " Travel Industry Journals And Periodicals " Travel Research Journals " Education and Training in Travel and Tourism Institutes " International Organisations " Travel Related Publications of International Organisations " Bibliography " Index " CASE STUDIES

The Business of Food

This is the first encyclopedia to help the general reader understand the myriad components of what sustains us: the food and drink industries.

The Business of Food

Author: Gary J. Allen

Publisher: ABC-CLIO

ISBN: 9780313337253

Page: 439

View: 951

This is the first encyclopedia to help the general reader understand the myriad components of what sustains us: the food and drink industries.

The Business of Sports

This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.

The Business of Sports

Author: Scott Rosner

Publisher: Jones & Bartlett Publishers

ISBN: 0763780782

Page: 770

View: 189

The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.

Foundations of Business

Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Foundations of Business

Author: William M. Pride

Publisher: Cengage Learning

ISBN: 130585649X

Page: 560

View: 395

Gain a solid understanding of business today and what it takes to become a better employee, more informed consumer, and even a successful business owner with the best-selling FOUNDATONS OF BUSINESS, 5E. This up-to-date, comprehensive survey of business highlights forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics and special features examine ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage addresses cutting-edge topics, such as the impact of social media in business, the economic recovery and remaining economic issues, international business, green and socially responsible business, and sustainability. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The Business of Entertainment

Features contributions from a wide variety of scholars and industry insiders to offer the most comprehensive treatment to date of the business side of film, television, and music.

The Business of Entertainment

Author:

Publisher: ABC-CLIO

ISBN: 027599838X

Page:

View: 299

The University as a Business

The book is valuable reading for researchers and managers in the field of university governance.

The University as a Business

Author: Iris Saliterer

Publisher: Springer Science & Business Media

ISBN: 9783531931951

Page: 143

View: 241

Worldwide, universities have recently been the object of large reform processes, facing strong pressure not only from their institutional environment to offer new programs and to adopt new governance and management systems to keep up with the growing competition in the higher education sector but also because of calls for an increase in the efficiency and effectiveness of academic institutions. The authors discuss the introduction of managerial approaches of university governance and the effects on the challenges and threats to treat universities like private for-profit businesses. The book is valuable reading for researchers and managers in the field of university governance.

TeeLee and the Opportuni Tree

TeeLee and the Opportuni-Tree is a colorful introduction to the concepts and vocabulary of business and entrepreneurship!

TeeLee and the Opportuni Tree

Author: Adam Palmeter

Publisher:

ISBN: 9781080438549

Page: 27

View: 968

TeeLee and the Opportuni-Tree is a colorful introduction to the concepts and vocabulary of business and entrepreneurship! Mr. FeeFers and TeeLee walk readers through essential points of what makes a business as well as how a business can "grow" opportunities.Children make real-world connections involving the relationship between businesses, products, the economy and how money travels through them. An excellent book for parents or teachers who are looking to spark inspiration in the minds of the next generation of entrepreneurs!Adam Palmeter is a visual artist and stand up comedian currently teaching in Buffalo, NY.